Hereford United director and club secretary Joan Fennessy has turned down a request from Bulls News to be given media rights.
These rights would have allowed Bulls News to have a reporter in the press box and also allowed the publication of action pictures from games.
Bulls News had approached DataCo, the company that controls media rights, to see if it might persuade Hereford United to give the site a licence. Direct approaches to the club had not been successful in the past.
However when their representative spoke to Mrs Fennessy he was told in no uncertain terms that she was not willing to consider the request.
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